Considering how video has grown in recent years, it was only a matter of time before it found its way into the business landscape. This has come as a shocker for most people, but what's more surprising is how the medium is displacing traditional channels. In the case of leadership executive coaching, organizations are now ditching slides in favor of video. If you think that this is merely a consequence of the growing number of millennials in the workplace, think again. Just take a look at the reasons why video training is worth your consideration:
Accommodates Multiple Learning Styles: As you've likely found out, achieving this when using text-based learning material is easier said than done. On the other hand, video can be designed to accommodate a variety of learning styles all at the same time. This equates to better understanding on the audience's part, which is further enhanced by the ability to learn at one's preferred pace.
Make Remote Learning Easier: Getting everyone involved in a training event can be quite the headache, particularly if your workforce is dispersed geographically. This only gets more difficult when you add remote expertise into the equation. You'll however be surprised to learn that video is perfectly suited for such scenarios. Besides making it easier to distribute learning material, it can also eliminate the headache of involving outside professionals in your programs.
Staff Engagement: There's a good reason why search engines now prioritize video in their results -- it's the most popular way to consume information. This leads to the obvious conclusion that your employees will generally prefer to watch a presentation than to read it. Video showcases the human element of communication, which in turn holds an audience's attention for longer. This ultimately results in high levels of learning retention.
Keeps Costs Down: With video, employees can access course content from anywhere at any time. This means that more training sessions can be scheduled without interfering with normal operations. This cost-saving benefit will be further compounded by the eternal nature of visual content. As long as they're still relevant, your videos will come in handy multiple times in future.
Versatile: Considering the fact that video can be produced in many different styles, it's hard to think of a concept that can't fit within the medium. It's just this kind of versatility that you could use to cover the scope of training throughout your organization. It will also help you take control of your programs by customizing content in accordance with your culture.
Easier to Analyze: Compared to text-based communication, video makes it much easier to assess the effectiveness of a training program. It's worth pointing out that this depends on the platform used to host the material. In most cases, however, providers have no problem granting access to the metrics needed for this purpose. Such include number of views, course completion and, more importantly, the level of engagement.
There's no doubt that video is part of the future of corporate training. And don't think that the medium is just a way of completing the channels you're currently using. Rather, this is a tool with which you can create a richer, better experience not just for your employees, but for instructors as well.
Accommodates Multiple Learning Styles: As you've likely found out, achieving this when using text-based learning material is easier said than done. On the other hand, video can be designed to accommodate a variety of learning styles all at the same time. This equates to better understanding on the audience's part, which is further enhanced by the ability to learn at one's preferred pace.
Make Remote Learning Easier: Getting everyone involved in a training event can be quite the headache, particularly if your workforce is dispersed geographically. This only gets more difficult when you add remote expertise into the equation. You'll however be surprised to learn that video is perfectly suited for such scenarios. Besides making it easier to distribute learning material, it can also eliminate the headache of involving outside professionals in your programs.
Staff Engagement: There's a good reason why search engines now prioritize video in their results -- it's the most popular way to consume information. This leads to the obvious conclusion that your employees will generally prefer to watch a presentation than to read it. Video showcases the human element of communication, which in turn holds an audience's attention for longer. This ultimately results in high levels of learning retention.
Keeps Costs Down: With video, employees can access course content from anywhere at any time. This means that more training sessions can be scheduled without interfering with normal operations. This cost-saving benefit will be further compounded by the eternal nature of visual content. As long as they're still relevant, your videos will come in handy multiple times in future.
Versatile: Considering the fact that video can be produced in many different styles, it's hard to think of a concept that can't fit within the medium. It's just this kind of versatility that you could use to cover the scope of training throughout your organization. It will also help you take control of your programs by customizing content in accordance with your culture.
Easier to Analyze: Compared to text-based communication, video makes it much easier to assess the effectiveness of a training program. It's worth pointing out that this depends on the platform used to host the material. In most cases, however, providers have no problem granting access to the metrics needed for this purpose. Such include number of views, course completion and, more importantly, the level of engagement.
There's no doubt that video is part of the future of corporate training. And don't think that the medium is just a way of completing the channels you're currently using. Rather, this is a tool with which you can create a richer, better experience not just for your employees, but for instructors as well.
About the Author:
If you are looking for a new career, consider leadership executive coaching by finding out more about it online. Here is the website that explains all about this program at http://www.careeradviceplus.com/about.
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